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Asos Graduate Schemes – Senior Business Intelligence Manager In Winter Haven

Website Asos

Job Description:


ASOS Marketplace is fundamental in supporting the ASOS mission to become the world’s number-one destination for fashion-loving 20-somethings. The platform directly connects ASOS browsers and buyers to over 1000 Independent brands and Vintage sellers, who together provide a unique and curated offer of new, on-trend items as well as vintage, upcycled and recycled items.

Job Responsibilities:

  • The eyes and ears of the Marketplace by continuously researching the latest fashion and social trends, and bringing this to life through creation of compelling content and seasonal trend packs
  • Ensuring content ideas support wider business plans and succeed in driving awareness and engagement of our audience
  • Reacting quickly and creatively to new fashion and social trends, and work within a limited budget to suggest new ideas that would engage the Marketplace audience
  • Working with the Senior Marketing Manager and Marketing Executive to set the tone and narrative for all content and marketing campaigns for ASOS Marketplace, while safeguarding the overall tone of voice for the ASOS brand
  • Tracking and utilising customer behavioural and social engagement metrics to identify key trends and action on new content
  • Producing all copy for Marketplace-owned channels, touchpoints and relevant campaigns
  • Managing Marketplace’s core social channels and upskilling the wider team to support where necessary
  • Maintaining and nurturing relationships with the ASOS global social teams to boost Marketplace cross-promotion
  • Producing owned content for Marketplace social channels in line with priorities and key calendar moments
  • Working collaboratively with Marketplace sellers, guiding sellers to produce engaging content for both their shops and Marketplace
  • Driving regular briefings with ASOS design team to execute content
  • Be an ambassador for ASOS Marketplace, both internally and externally

Job Requirements/Qualifications:

  • Experience in managing social media in young / Gen-Z fashion
  • Experience using content management systems
  • A creative eye and a passion for fashion
  • A strong knowledge of social trends and the overall social media landscape
  • Strong communication skills, and is able to clearly articulate creative ideas
  • Great collaboration and time management skills

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